Thom’s National Beer Can Appreciation Day Dance
Believe it or not, there are many holidays out there that celebrate beer, not just ones that people drink a lot of beer at, such as St. Patrick’s Day or Cinco De Mayo (the 5th largest beer consumption holiday in the US!). We plan on touching on some of those holidays each month over the upcoming year, which brings us to our “Ask the Brewer” question for this week.
Ask the Brewer
Are there any beer drinking celebrations in January?
We’re surprised you asked! (no… REALLY!) There are beer drinking celebrations every month of the year, and January is no exception. January 24th is Beer Can Appreciation Day. In January of 1935, the Gottfried Krueger Brewing Company released the first cans of beer developed for mass consumption. By March of that year, their sales were up 550%! On the 4th of July, 1935, Pabst introduced their canned beer (but not in “Tall Boys”), and things have taken off from there. Take a moment and think about how different things would be if you couldn’t get beer in cans, then crack open a cold one and enjoy the fact that you can.
- Tap selection includes Pyro APA, Roasted Coffee Ale, Fused Orange Blossom Honey Ale, Cranberry Shandy and Raj-Agni IPA.
On Friday we will also be tapping our Dark Lager as part of our Brewer’s Choice offering. Available by the glass or in grumblers.until the keg is gone.(edited 1/22/16)
- Thirsty Thursdays $1 off pints and $2 off growlers (No growler or grumbler fills after 8pm, cuz it’s the law!)
- Nutmeg Pear Cupcake from Groundswell, nutmeg cake with fresh pear butter and cream cheese frosting
We are just now starting to get reports from our distributors as to where Roasted is being carried. If you find some, help us get the word out as to where it is located by Tweeting/Facebooking #IGotRoasted. If you can’t find it, ask for it. Thanks!